2022

Instagram Richlist

Official Hopper HQ List. 2018-2021

Fashion

Rank

Name

Niche

Location

Followers

Cost Per Post

1

52,270,213

$

181,000

2

Emily Ratajkowski

29,211,556

$

101,000

3

Chiara Ferragni

27,139,424

$

94,000

4

Gianluca Vacchi

22,309,224

$

78,000

5

Rosie Huntington-Whiteley

15,369,781

$

54,000

6

Frederico Lucia

13,963,933

$

49,000

7

9,800,874

$

34,000

8

7,267,027

$

26,000

9

7,207,268

$

25,000

10

Mariano Di Vaio

6,802,501

$

24,000

11

6,472,887

$

23,000

12

5,904,370

$

21,000

13

Giulia De Lellis

giuliadelellis103

5,260,473

$

19,000

14

5,215,242

$

19,000

15

4,973,182

$

18,000

16

3,559,184

$

13,000

17

3,685,170

$

13,000

18

Danielle Bernstein

2,911,300

$

11,000

19

2,134,700

$

8,000

20

2,210,993

$

8,000

21

Ayanda Thabethe

ayandathabethe_

2,010,426

$

7,000

22

1,785,584

$

7,000

23

Brittany Xavier

1,686,074

$

6,000

24

1,539,263

$

6,000

25

1,469,440

$

6,000

26

1,379,330

$

5,000

27

1,435,146

$

5,000

28

1,224,271

$

5,000

29

1,180,070

$

5,000

30

1,158,169

$

5,000

31

Jasmine Chewter

935,877

$

4,000

32

glitterandlazers

1,065,703

$

4,000

33

Santoshi Shetty

756,003

$

3,000

34

706,507

$

3,000

35

Lesego Legobane

863,387

$

3,000

36

723,974

$

3,000

37

whatmyboyfriendwore

605,713

$

3,000

38

663,351

$

3,000

39

Munroe Bergdorf

557,911

$

2,000

40

520,907

$

2,000

41

472,848

$

2,000

42

519,008

$

2,000

43

427,107

$

2,000

44

409,297

$

2,000

45

451,592

$

2,000

46

Olivia Lazuardy

310,861

$

2,000

47

430,021

$

2,000

48

268,463

$

1,000

49

197,799

$

1,000

50

Trevor Stuurman

trevor_stuurman

192,013

$

1,000

51

270,590

$

1,000

52

173,764

$

1,000

53

Gunnar Deatherage

gunnardeatherage

251,696

$

1,000

54

Ashleigh Herman

146,913

$

1,000

55

130,035

$

1,000

56

120,649

$

1,000

57

119,297

$

1,000

58

Atikhun Kanjanakaset

126,891

$

1,000

59

65,305

$

1,000

60

12,163

$

1,000