With Facebook being a vital tool for any business marketing strategy, itâs important that social media managers keep their Facebook Business page up to date with good, frequent content. For those managing multiple channels and even accounts, this can be a hefty, time-consuming task. The solution is therefore to plan and schedule Facebook posts in advance. This frees up time and ensures the right balance of content is being published, especially if multiple people are managing the Facebook page.
Weâve put together this step-by-step guide on how to schedule Facebook posts and why you should start now!
Why You Should Schedule Facebook Posts
1) It saves you time for other important tasks
By scheduling Facebook content in advance, you free up time to spend on other areas of social media management, such as community engagement! You can plan your Facebook posts for the month in one sitting, rather than rushing to get content out every day. This streamlines the process and makes teams more efficient â simple!
2) Keep consistent even out of office:
Bulk uploading images, videos and URLs to post at a time of your choice means you can set it and forget it. This is essential if your audience is in a different time zones to you!
3) Be more organized and strategic:
Scheduling Facebook posts means you know exactly whatâs going out and when! Get the perfect balance of content type and posting consistency to keep your followers engaged. You will naturally feel so much more organized having a calendar schedule than trying to remember to post immediately â especially if content needs to go out in evenings and weekends!
4) Keep on top of social media trends
 A great perk of scheduling any social media content is that you can plan in advance for big trends and events! Never miss a time-sensitive hashtag by scheduling them to your Facebook page in advance. You can check out our Social Media Marketing Calendar for the rest of the yearâs trends and then schedule them on Facebook!
How to schedule Facebook posts using Meta Business Suite
1) Click on Meta Business Suite from your Business page
2) Then click on âCreate Postâ
3) Add your Visual, copy, and whatever else necessary
4) Enable the âScheduling optionsâ toggle
5) Select your desired date and time
6) Hit âScheduleâ
Thatâs pretty much it! Youâll have your post schedule on Facebook and Instagram (if selected) for your desired time and date.
However, keep in mind that youâll only be able to schedule Facebook posts on Meta Business up to 30 days in advance. If youâd like to have more flexibility in your calendar to post more content further in the future, you should consider a social media scheduler like Hopper HQ.
How to Schedule Facebook Posts on Hopper HQ
When it comes to managing a monthâs worth of content and multiple Facebook pages, you will need to use a social media scheduling tool. Consider Hopper HQ, for fully automated Facebook scheduling. Itâs known for its ease of use and visual first social media calendar.
Step 1: Create a Hopper HQ account
Step 2: Connect your Facebook account(s)
Once youâve registered with Hopper HQ, youâll be taken to a dashboard where you can connect your Facebook account(s).
A Facebook pop-up will allow you to log in to your account and give Hopper HQ access to the Business Pages you manage.
NOTE: you must be an admin of the Facebook Business Page in order for it to appear in this list:
Step 3: Upload & Start to Create the Facebook Posts
Time for the fun bit! Now your Facebook page is connected with Hopper HQ, you can begin to schedule Facebook posts!
- Select Images/Videos â Head to the Hopper HQ Queue and click on the âNew Postsâ button. From here youâll be able to bulk upload up to 50 files from your computer, a URL, the web, or from Dropbox, Google Drive, Google Photos or Box.
- Or just write! â You can also schedule text posts and links with Hopper HQ, just select: âGet started with a blank post templateâ underneath the image uploader
Step 4) Schedule or Cross-schedule your post
When you feel happy with your post, click on the date and time section and select the desired date, hour, and minutes you wish to publish the post.
Step 5) Hit save and youâre done!
Hit âSave, on your post and you should find it scheduled on the Hopper HQ social media Calendar
Final Thoughts:
Depending on your needs scheduling Facebook posts with Meta Business may be enough. However, if you need to publish a large amount of content or in a larger time frame you should probably consider a social media scheduling tool.
Hopper HQ is refreshingly simple to use, visually focused and cross-schedules your content to any other social media platform that youâre active on. Plan, create and track your social media present all in one place!
Hopper HQ is a social media content scheduling and management platform that saves social media managers and agencies time, resources and revenue. Start your 14-day trial today!
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