2021

Instagram Richlist

Official Hopper HQ List. 2018-2021

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Top Celebrities of 2021

Female influencers top the Instagram Rich List

56% of the top 100 highest earning Instagram influencers in 2021 are female.
‍

Top Influencers of 2021

% of influencers on the list in Africa and Asia more than doubles

Africa and Asia now account for 25% of this years list, having accounted for just 15% in 2020.
‍

Rank

Name

Niche

Location

Followers

Cost Per Post

1

Cristiano Ronaldo

295,984,958

$

1,604,000

2

242,182,295

$

1,523,000

3

240,213,263

$

1,510,000

4

237,603,576

$

1,494,000

5

233,494,368

$

1,468,000

6

225,742,794

$

1,419,000

7

215,727,437

$

1,169,000

8

Beyonce Knowles

182,421,189

$

1,147,000

9

176,806,227

$

1,112,000

10

167,433,486

$

1,053,000

11

160,960,397

$

1,012,000

12

157,061,247

$

988,000

13

Khloe Kardashian

khloekardashian

150,824,894

$

949,000

14

139,004,559

$

874,000

15

133,357,159

$

838,300

16

Neymar da Silva Santos Junior

151,910,286

$

824,000

17

Kourtney Kardashian

kourtneykardash

124,809,341

$

785,000

18

112,302,552

$

706,000

19

125,412,624

$

680,000

20

106,159,825

$

668,000

21

Robyn Rihanna Fenty

97,121,279

$

610,500

22

Belcalis 'Cardi B' Almánzar

93,936,553

$

591,000

23

86,235,815

$

543,000

24

87,457,374

$

474,000

25

67,157,186

$

422,200

26

66,991,712

$

421,200

27

Priyanka Chopra Jonas

64,025,024

$

403,000

28

59,744,444

$

375,600

29

66,703,827

$

362,000

30

53,792,447

$

338,200

31

Ronaldo de Assis Moreira

55,486,934

$

301,000

32

Millie Bobby-Brown

milliebobbybrown

45,858,372

$

289,000

33

42,880,912

$

269,600

34

Zlatan Ibrahimovic

iamzlatanibrahimovic

47,663,675

$

259,000

35

43,827,172

$

238,000

36

42,486,945

$

231,000

37

35,574,240

$

223,700

38

40,750,128

$

221,000

39

34,959,001

$

219,800

40

thenotoriousmma

40,155,989

$

218,000

41

30,103,400

$

189,300

42

34,438,457

$

187,000

43

29,074,343

$

182,800

44

44,063,998

$

180,000

45

Charli D'Amelio

42,352,928

$

172,700

46

26,605,228

$

167,300

47

Sabrina Carpenter

sabrinacarpenter

26,127,420

$

164,300

48

38,221,120

$

155,800

49

Madelaine Petsch

24,457,731

$

153,800

50

19,105,750

$

151,000

51

43,226,557

$

149,400

52

Floyd Mayweather

floydmayweather

26,455,544

$

144,000

53

20,408,979

$

128,300

54

19,552,742

$

123,000

55

48,676,998

$

117,200

56

18,313,205

$

115,200

57

17,301,414

$

108,800

58

17,301,414

$

108,800

59

26,565,353

$

108,300

60

24,484,133

$

99,800

61

24,252,649

$

98,900

62

Emily Ratajkowski

27,573,467

$

95,300

63

17,486,762

$

94,800

64

14,775,017

$

92,900

65

21,805,233

$

88,900

66

Felix Kjellberg

21,761,304

$

88,700

67

14,014,371

$

88,100

68

21,548,607

$

87,900

69

13,686,234

$

86,100

70

Funke Akindele Bello

funkejenifaakindele

13,288,009

$

83,600

71

20,205,684

$

82,400

72

Chiara Ferragni

23,732,173

$

82,100

73

19,871,114

$

81,000

74

12,491,650

$

78,600

75

19,183,739

$

78,200

76

14,417,623

$

78,200

77

12,413,699

$

78,100

78

Hannah Stocking

19,004,480

$

77,500

79

Ayodeji Balogun

12,236,877

$

77,000

80

Kevin De Bruyne

13,922,271

$

75,500

81

13,474,946

$

73,100

82

17,652,373

$

72,000

83

Serena Williams

13,223,233

$

71,700

84

Gianluca Vacchi

20,106,599

$

69,500

85

10,989,726

$

69,100

86

10,903,412

$

68,600

87

16,671,350

$

68,000

88

16,596,469

$

67,700

89

16,057,725

$

65,500

90

Mercy Johnson-Okojie

mercyjohnsonokojie

10,382,136

$

65,300

91

26,558,210

$

64,000

92

9,775,199

$

61,500

93

Olajide Olatunji

9,463,642

$

59,500

94

6,987,234

$

55,300

95

13,515,372

$

55,100

96

13,218,377

$

53,900

97

Emma Chamberlain

emmachamberlain

13,077,316

$

53,300

98

Candice Swaenpool

15,385,394

$

53,200

99

Montero 'Lil Nas X' Hill

8,195,998

$

51,600

100

12,474,076

$

50,900

101

11,630,976

$

47,500

102

Charlotte Crosby

charlottegshore

7,198,666

$

45,300

103

10,976,547

$

44,800

104

10,880,182

$

44,400

105

Rosie Huntington-Whiteley

12,646,045

$

43,800

106

Frederico Lucia

12,615,456

$

43,600

107

Araya Alberta Hargate

chomismaterialgirl

10,560,092

$

43,100

108

6,798,955

$

42,800

109

6,704,368

$

42,200

110

9,632,331

$

39,300

111

Mariand Castrejón Castañeda

15,861,351

$

38,200

112

6,011,754

$

37,800

113

9,271,821

$

37,800

114

Nikkie de Jager

nikkietutorials

14,749,249

$

35,600

115

13,917,767

$

35,000

116

12,273,688

$

33,900

117

Jonathan Van Ness

5,293,086

$

33,300

118

13,597,213

$

32,800

119

13,000,211

$

32,700

120

12,894,161

$

32,400

121

7,854,817

$

32,100

122

12,549,041

$

31,600

123

12,390,173

$

31,200

124

4,940,913

$

31,100

125

8,927,492

$

30,900

126

7,344,044

$

30,000

127

3,771,310

$

29,800

128

4,678,012

$

29,500

129

7,216,643

$

29,500

130

3,674,596

$

29,100

131

6,907,700

$

28,200

132

Antoni Porowski

4,436,205

$

27,900

133

4,405,511

$

27,700

134

Larri 'Larray' Merritt

6,690,202

$

27,300

135

4,263,748

$

26,900

136

Adesua Etomi-Wellington

4,236,341

$

26,700

137

6,473,728

$

26,400

138

3,897,963

$

24,600

139

3,883,723

$

24,500

140

3,843,599

$

24,200

141

Gracyanne Barbosa

9,529,691

$

24,000

142

8,653,149

$

23,900

143

5,774,873

$

23,600

144

6,539,662

$

22,700

145

Molly Mae Hague

5,562,825

$

22,700

146

5,437,433

$

22,200

147

9,173,878

$

22,100

148

Mariano Di Vaio

6,366,776

$

22,100

149

5,408,478

$

22,100

150

4,045,506

$

22,000

151

5,341,983

$

21,800

152

6,055,097

$

21,000

153

8,357,547

$

21,000

154

8,308,341

$

20,900

155

Garret & Jessica Gee

thebucketlistfamily

2,644,151

$

20,900

156

5,866,473

$

20,300

157

2,566,136

$

20,300

158

5,747,727

$

19,900

159

7,772,620

$

19,600

160

3,045,008

$

19,200

161

realblackcoffee

3,025,335

$

19,100

162

4,644,029

$

19,000

163

4,647,514

$

19,000

164

Bianca Heinicke

bibisbeautypalace

7,792,865

$

18,800

165

4,478,895

$

18,300

166

4,452,463

$

18,200

167

2,856,399

$

18,000

168

2,836,635

$

17,900

169

Giulia De Lellis

giuliadelellis103

4,987,958

$

17,300

170

2,062,795

$

16,300

171

Preechaya Pongthananikorn

2,574,101

$

16,200

172

4,628,877

$

16,000

173

2,001,614

$

15,900

174

Naomi Giannopoulos

6,452,252

$

15,600

175

Ntombezinhle Jiyane

3,808,046

$

15,600

176

4,330,477

$

15,000

177

2,755,089

$

15,000

178

lazar_angelov_official

5,743,915

$

14,500

179

2,280,292

$

14,400

180

3,487,309

$

14,300

181

Griffin Johnson

imgriffinjohnson

3,494,627

$

14,300

182

3,490,491

$

14,300

183

jameelajamilofficial

3,457,946

$

14,100

184

2,597,621

$

14,100

185

5,778,413

$

14,000

186

Keith Ladzinski

1,733,116

$

13,700

187

3,225,873

$

13,200

188

1,584,268

$

12,600

189

Michelle Visage

1,941,552

$

12,300

190

theebillyporter

1,947,687

$

12,300

191

Cristina Mittermeier

1,546,042

$

12,300

192

2,236,681

$

12,200

193

Rosanna Pansino

4,385,595

$

12,100

194

6,510,916

$

12,100

195

1,483,086

$

11,800

196

Ihssane Benalluch

ihssanebenalluch

2,847,268

$

11,700

197

2,147,193

$

11,700

198

4,143,895

$

11,500

199

3,249,865

$

11,300

200

4,638,016

$

11,200

201

Cynthia Nwadiora

2,738,496

$

11,200

202

1,412,702

$

11,200

203

2,033,569

$

11,100

204

Sienna Mae Gomez

2,595,697

$

10,600

205

Wanida Termthanaporn

gybzygirlyberry

1,662,498

$

10,500

206

4,313,347

$

10,400

207

2,957,018

$

10,300

208

2,438,637

$

10,000

209

Manny Gutierrez

4,056,028

$

9,800

210

Charlotte Tilbury

4,058,589

$

9,800

211

Lauren Drain-Kagan

3,797,870

$

9,600

212

3,813,264

$

9,600

213

1,177,939

$

9,400

214

Alexandra Cooper

alexandracooper

2,238,548

$

9,200

215

Danielle Bernstein

2,630,308

$

9,100

216

1,149,480

$

9,100

217

1,650,559

$

9,000

218

2,178,909

$

8,900

219

3,609,305

$

8,700

220

1,543,720

$

8,400

221

Sarah Nicole Landry

2,024,816

$

8,300

222

Kelianne Stankus

keliannestankus

2,016,046

$

8,300

223

1,217,273

$

7,700

224

1,872,902

$

7,700

225

2,752,472

$

7,600

226

2,671,923

$

7,400

227

2,799,804

$

7,100

228

2,544,171

$

7,100

229

887,470

$

7,100

230

2,784,856

$

6,800

231

Shayla Mitchell

2,752,232

$

6,700

232

1,887,533

$

6,600

233

Ayanda Thabethe

ayandathabethe_

1,868,497

$

6,500

234

2,554,159

$

6,500

235

803,786

$

6,400

236

1,767,421

$

6,200

237

2,237,624

$

6,200

238

Pimpatchara Vajrasevee

960,708

$

6,100

239

2,454,582

$

6,000

240

Brittany Xavier

1,717,267

$

6,000

241

2,378,468

$

6,000

242

Mariam Ezzedine

2,175,933

$

6,000

243

Sanaa El Mahalli

2,378,053

$

5,800

244

deliciouslyella

2,047,050

$

5,700

245

1,613,763

$

5,600

246

1,356,067

$

5,600

247

1,353,595

$

5,600

248

1,352,258

$

5,600

249

Janni Olson Deler

1,348,853

$

5,500

250

2,060,612

$

5,200

251

Sarah-Jade Bleau

1,269,158

$

5,200

252

1,464,564

$

5,100

253

Kritika Khurana

1,227,567

$

5,100

254

1,418,002

$

5,000

255

1,435,978

$

5,000

256

1,221,299

$

5,000

257

1,220,881

$

5,000

258

1,952,691

$

4,800

259

1,724,727

$

4,800

260

1,357,309

$

4,700

261

Yottam Ottolenghi

1,644,199

$

4,600

262

1,760,985

$

4,500

263

1,630,899

$

4,500

264

1,825,066

$

4,400

265

1,238,151

$

4,300

266

1,709,076

$

4,300

267

theblondeabroad

531,925

$

4,300

268

1,702,408

$

4,100

269

1,647,173

$

4,000

270

1,150,385

$

4,000

271

Anerlisa Muigai

971,346

$

4,000

272

Christen Dominique

christendominique

1,553,686

$

3,800

273

1,502,713

$

3,800

274

867,380

$

3,600

275

Jamie Genevieve

1,432,470

$

3,500

276

1,009,957

$

3,500

277

1,410,953

$

3,400

278

Jasmine Chewter

967,222

$

3,400

279

826,146

$

3,400

280

Brittany Broski

brittany_broski

812,044

$

3,400

281

425,901

$

3,400

282

Olivia Gianulli

1,312,860

$

3,200

283

1,141,341

$

3,200

284

1,263,636

$

3,100

285

Patricia Bright

thepatriciabright

1,275,379

$

3,100

286

1,209,148

$

3,000

287

1,060,683

$

3,000

288

706,595

$

2,900

289

672,627

$

2,800

290

Alok Vaid-Menon

673,993

$

2,800

291

Santoshi Shetty

753,029

$

2,700

292

971,736

$

2,700

293

Andrew Zimmerman

959,124

$

2,700

294

1,040,114

$

2,600

295

726,818

$

2,600

296

Lesego Legobane

738,765

$

2,600

297

1,031,211

$

2,600

298

870,554

$

2,500

299

674,412

$

2,400

300

569,402

$

2,400

301

glitterandlazers

655,891

$

2,300

302

Marcella Febrianne

905,128

$

2,200

303

266,070

$

2,200

304

806,841

$

2,100

305

dylanwerneryoga

802,192

$

2,100

306

Laura & Nicolas

261,439

$

2,100

307

whatmyboyfriendwore

573,147

$

2,000

308

556,299

$

2,000

309

Munroe Bergdorf

571,466

$

2,000

310

symmetrybreakfast

721,135

$

2,000

311

703,136

$

2,000

312

Anastasia Siantar

468,470

$

2,000

313

484,639

$

2,000

314

Jessamyn Stanley

mynameisjessamyn

467,048

$

2,000

315

479,242

$

2,000

316

748,625

$

1,900

317

654,021

$

1,900

318

449,224

$

1,900

319

234,190

$

1,900

320

508,911

$

1,800

321

702,104

$

1,800

322

435,654

$

1,800

323

702,540

$

1,700

324

Charlotte Roberts

charlotteroberts

667,579

$

1,700

325

487,340

$

1,700

326

Dennis Prescott

dennistheprescott

610,401

$

1,700

327

593,076

$

1,700

328

Shirley B Eniang

406,203

$

1,700

329

459,492

$

1,600

330

439,410

$

1,600

331

387,291

$

1,600

332

386,260

$

1,600

333

606,383

$

1,500

334

347,256

$

1,500

335

366,360

$

1,500

336

342,318

$

1,400

337

165,399

$

1,400

338

171,691

$

1,400

339

509,126

$

1,300

340

373,293

$

1,300

341

363,312

$

1,300

342

304,791

$

1,300

343

270,635

$

1,200

344

282,630

$

1,200

345

425,354

$

1,100

346

Olivia Lazuardy

308,989

$

1,100

347

286,098

$

1,000

348

352,667

$

1,000

349

Mikaela Martinez

mikaelamartinez

244,239

$

1,000

350

Stephanie Yeboah

stephanieyeboah

232,462

$

1,000

351

344,087

$

900

352

Jasmine & Melissa Hemsley

299,502

$

900

353

Gabrielle Richardson

196,966

$

900

354

110,019

$

900

355

oneikatraveller

109,119

$

900

356

clerkenwellboyec1

288,455

$

800

357

269,672

$

700

358

184,791

$

700

359

Trevor Stuurman

trevor_stuurman

180,261

$

700

360

193,011

$

700

361

197,374

$

700

362

252,871

$

700

363

149,732

$

600

364

Gunnar Deatherage

gunnardeatherage

150,614

$

600

365

199,626

$

600

366

123,113

$

600

367

64,533

$

600

368

169,201

$

500

369

Ashleigh Herman

132,374

$

500

370

128,256

$

500

371

Kenny Ethan Jones

kennyethanjones

100,686

$

500

372

149,607

$

400

373

112,673

$

400

374

113,105

$

400

375

Atikhun Kanjanakaset

102,986

$

400

376

Antonie Lokhurst

antonielokhorst

152,720

$

400

377

Aashritha Daggubati

infinityplatter

136,359

$

400

378

78,182

$

400

379

74,047

$

400

380

96,707

$

400

381

87,240

$

300

382

71,720

$

300

383

59,977

$

300

384

Kelechi Mgbemena

kelechimgbemena

54,169

$

200

385

the_brooksbrother

80,858

$

200

386

46,491

$

200

387

30,008

$

200

388

48,170

$

200

389

40,679

$

200

390

22,157

$

100

391

31,141

$

100

392

27,734

$

100

393

12,454

$

100

394

14,558

$

100

395

12,927

$

100