2022

Instagram Richlist

Official Hopper HQ List. 2018-2021

Celebrity

Rank

Name

Niche

Location

Followers

Cost Per Post

1

338,626,294

$

1,835,000

2

320,082,515

$

1,735,000

3

Dwayne ‘The Rock’ Johnson

315,999,932

$

1,713,000

4

311,685,198

$

1,689,000

5

311,302,908

$

1,687,000

6

Beyoncé Knowles-Carter

256,957,282

$

1,393,000

7

Khloé Kardashian

khloekardashian

243,609,638

$

1,320,000

8

237,977,121

$

1,290,000

9

236,391,845

$

1,281,000

10

210,659,702

$

1,142,000

11

208,469,193

$

1,130,000

12

190,264,361

$

1,031,000

13

163,620,880

$

1,029,000

14

Kourtney Kardashian

kourtneykardash

177,874,659

$

964,000

15

171,147,090

$

928,000

16

143,895,754

$

780,000

17

132,246,061

$

717,000

18

Belcalis 'Cardi B' Almánzar

131,480,800

$

713,000

19

Robyn 'Rihanna' Fenty

129,161,643

$

700,000

20

103,140,587

$

559,000

21

83,218,290

$

451,000

22

Priyanka Chopra

77,985,157

$

423,000

23

74,234,766

$

403,000

24

67,240,695

$

365,000

25

66,550,219

$

361,000

26

64,655,350

$

UNKNOWN

27

Millie Bobby-Brown

milliebobbybrown

48,559,311

$

264,000

28

47,307,642

$

257,000

29

37,941,523

$

UNKNOWN

30

36,053,639

$

196,000

31

29,659,207

$

187,000

32

33,198,389

$

180,000

33

25,948,400

$

164,000

34

29,099,817

$

158,000

35

Sabrina Carpenter

sabrinacarpenter

27,295,156

$

148,000

36

27,001,775

$

147,000

37

25,678,471

$

UNKNOWN

38

Madelaine Petsch

25,430,157

$

138,000

39

24,062,092

$

131,000

40

19,359,978

$

122,000

41

18,984,785

$

120,000

42

16,873,637

$

107,000

43

16,774,650

$

106,000

44

16,479,896

$

104,000

45

18,857,290

$

103,000

46

16,147,630

$

102,000

47

Funke Akindele Bello

funkejenifaakindele

15,293,429

$

97,000

48

15,012,503

$

95,000

49

14,832,394

$

94,000

50

Ayodeji Balogun

14,580,503

$

92,000

51

13,048,905

$

83,000

52

Mercy Johnson-Okojie

mercyjohnsonokojie

12,671,949

$

80,000

53

Montero 'Lil Nas X' Hill

12,438,613

$

79,000

54

11,919,736

$

75,000

55

Olajide Olatunji

11,367,628

$

72,000

56

10,875,150

$

69,000

57

Charlotte Crosby

charlottegshore

7,864,438

$

50,000

58

7,878,074

$

50,000

59

7,412,298

$

47,000

60

7,286,768

$

46,000

61

6,193,201

$

39,000

62

5,744,267

$

37,000

63

Jonathan Van Ness

5,677,136

$

36,000

64

5,651,478

$

36,000

65

4,736,311

$

30,000

66

Adesua Etomi-Wellington

4,751,142

$

30,000

67

4,710,859

$

30,000

68

4,710,722

$

30,000

69

Antoni Porowski

4,511,698

$

29,000

70

5,211,204

$

UNKNOWN

71

Ru Paul Charles

4,362,181

$

28,000

72

4,317,268

$

28,000

73

4,081,161

$

26,000

74

3,849,738

$

25,000

75

3,204,977

$

21,000

76

realblackcoffee

3,315,848

$

21,000

77

2,886,299

$

19,000

78

2,918,916

$

19,000

79

Preechaya Pongthananikorn

2,629,183

$

17,000

80

2,386,576

$

16,000

81

theebillyporter

2,241,113

$

15,000

82

Michelle Visage

2,060,206

$

13,000

83

Wanida Termthanaporn

gybzygirlyberry

1,640,205

$

11,000

84

1,232,652

$

8,000

85

Pimpatchara Vajrasevee

951,497

$

6,000

86

925,284

$

4,000

87

412,557

$

2,000