Image Rank Name Location Niche Followers Cost per post
1 Kylie Jenner
kyliejenner
110,000,000 1,000,000
2 Selena Gomez
selenagomez
138,000,000 800,000
3 Kim Kardashian
kimkardashian
113,000,000 720,000
4 Beyonce Knowles
beyonce
115,000,000 700,000
5 Dwayne Johnson
therock
109,000,000 650,000
6 Justin Bieber
justinbieber
100,000,000 630,000
7 Kendall Jenner
kendalljenner
92,400,000 500,000
8 Khloe Kardashian
khloekardashian
76,700,000 480,000
9 Stephen Curry
stephencurry30
20,900,000 110,000
10 Floyd Mayweather
floydmayweather
20,400,000 107,000
11 Huda Kattan
hudabeauty
, 26,000,000 33,000
12 Eleonora Pons
lelepons
25,600,000 32,500
13 Zach King
zachking
21,500,000 30,000
14 Sommer Ray
sommerray
, 18,700,000 29,000
15 Bella Hadid
bellahadid
18,700,000 27,000
16 Emily Ratajkowski
emrata
18,200,000 26,500
17 Cameron Dallas
camerondallas
21,000,000 25,000
18 Garret & Jessica Gee
thebucketlistfamily
1,200,000 23,000
19 Jen Selter
jenselter
12,200,000 19,250
20 Ana Cheri
anacheri
11,200,000 18,000
21 Logan Paul
loganpaul
16,300,000 17,000
22 Jake Paul
jakepaul
11,100,000 16,500
23 Naomi Giannopoulos
vegas_nay
7,500,000 12,000
24 Jeffree Starr
jeffreestar
6,300,000 10,500
25 James Charles
jamescharles
5,900,000 9,750
26 Amra Olevic
amrezy
5,500,000 9,000
27 Chris Burkard
chrisburkard
3,000,000 8,800
28 Jack Morris
doyoutravel
2,800,000 8,250
29 Ulisses Jr
ulissesworld
5,100,000 8,200
30 Manny Gutierrez
mannymua733
4,900,000 7,900
31 Aimee Song
songofstyle
4,800,000 7,000
32 Lauren Bullen
gypsea_lust
2,100,000 6,000
33 Rosanna Pansino
rosannapansino
3,600,000 4,500
34 Alexa Chung
alexachung
3,000,000 4,500
35 Shayla Mitchell
makeupshayla
2,700,000 4,400
36 Amanda Steele
amandasteele
2,600,000 4,200
37 Louis Cole
funforlouis
1,400,000 4,000
38 Yolanda Gampp
yolanda_gampp
2,800,000 3,500
39 Martha Stewart
marthastewart
1,800,000 2,500
40 Kevin Curry
fitmencook
1,200,000 1,500
41 David Chang
davidchang
1,000,000 1,300