Image Rank Name Location Niche Followers Cost per post
USA Kylie Jenner
kyliejenner
139,226,677 1,266,000
USA Ariana Grande
arianagrande
158,417,760 996,000
USA Kim Kardashian
kimkardashian
142,671,156 910,000
USA Selena Gomez
selenagomez
152,774,303 886,000
USA Dwayne Johnson
therock
147,838,634 882,000
USA Beyonce Knowles
beyonce
128,885,800 785,000
USA Taylor Swift
taylorswift
118,988,437 748,000
USA Justin Bieber
justinbieber
114,473,125 722,000
USA Nicki Minaj
nickiminaj
103,409,270 651,000
USA Kendal Jenner
kendalljenner
112,905,386 611,000
USA Khloe Kardashian
khloekardashian
95,541,120 598,000
USA Kevin Hart
kevinhart4real
76,229,723 480,000
USA Demi Lovato
ddlovato
72,858,509 458,000
USA LeBron James
kingjames
50,197,750 272,000
USA Eleonora Pons
lelepons
35,305,990 144,000
USA Stephen Curry
stephencurry30
26,094,664 142,000
USA Floyd Mayweather
floydmayweather
22,744,804 124,000
USA Huda Kattan
hudabeauty
, 37,882,032 91,300
USA Cameron Dallas
camerondallas
21,248,194 86,600
USA Sommer Ray
sommerray
21,247,635 86,600
USA Bella Hadid
bellahadid
24,956,742 86,300
USA Zach King
zachking
20,324,767 82,900
USA Emily Ratajkowski
emrata
23,337,329 80,700
USA Ronda Rousey
rondarousey
12,481,881 67,700
USA Logan Paul
loganpaul
16,023,342 65,400
USA Serena Williams
serenawilliams
11,153,966 60,500
USA Jake Paul
jakepaul
12,158,647 49,600
USA Joanna Gaines
joannagaines
11,023,387 45,000
USA Nash Grier
nashgrier
10,082,248 41,100
USA James Charles
jamescharles
15,511,586 37,400
USA Jen Selter
jenselter
12,886,089 32,400
USA Jeffree Starr
jeffreestar
13,233,371 31,900
USA Ana Cheri
anacheri
12,384,725 31,200
USA Chris Burkard
chrisburkard
3,446,614 27,300
USA Jay Alvarrez
jayalvarrez
6,487,361 26,500
USA Garret & Jessica Gee
thebucketlistfamily
1,808,790 23,200
USA Lauren Conrad
laurenconrad
6,184,604 21,400
USA Olivia Palermo
oliviapalermo
6,104,345 21,100
USA Aimee Song
aimeesong
5,326,153 18,500
USA Naomi Giannopoulos
vegas_nay
7,087,564 17,100
USA Ulisses Jr
ulissesworld
6,500,243 16,400
USA Amra Olevic
amrezy
5,871,979 14,200
USA Rosanna Pansino
rosannapansino
4,349,223 12,000
USA Alexa Chung
alexachung
3,377,864 11,700
USA Manny Gutierrez
mannymua733
4,509,109 10,900
USA Lauren Drain-Kagan
laurendrainfit
3,971,763 10,000
USA Chelsea Yamase
chelseakauai
761749 10,000
USA Desi Perkins
desiperkins
3,880,889 9,400
USA Adam Gallagher
iamgalla
2,047,309 8,400
USA Yolanda Gampp
yolanda_gampp
2,835,241 7,900
USA Bradley Martyn
bradleymartyn
3,038,992 7,700
USA Danielle Bernstein
weworewhat
2,169,125 7,500
USA Aggie Lal
aggie
891361 7,100
USA Shayla Mitchell
makeupshayla
2,846,783 6,900
USA Mariam Ezzedine
cookinwithmima
2,339,707 6,500
USA Amanda Steele
amandasteele
2,483,696 6,000
USA Jenn Im
imjennim
1,729,938 6,000
USA Yumna Jawad
feelgoodfoodie
2,109,300 5,900
USA Jess Dales
jess.wandering
666382 5,300
USA Kandee Johnson
kandeejohnson
1,906,941 4,600
USA Kiersten Rich
theblondeabroad
553275 4,400
USA Kevin Curry
fitmencook
1,434,724 4,000
USA Christen Dominique
christendominique
1,533,428 3,700
USA Hannah Hart
harto
1,266,484 3,500
USA David Chang
davidchang
1,214,481 3,400