10+ ways to fight the shadowban on Instagram

The Instagram shadowban may be unofficial, but the dread is real. When your Instagram posts are suddenly getting fewer likes and comments, it may be because of what users refer to as an ‘Instagram shadowban’ or ‘shadow banning’.  Instagram has officially stated that shadowban is a broad term people use to conclude why certain content […]

Hootsuite vs. Loomly: A 2024 Comparison Guide

The purpose of this article is to compare two major social media management software, Hootsuite vs. Loomly, and provide enough information to make a ration decision on which tool is best suitable for your business. Both tools have loads of amazing features that make them viable options for social media managers. But between these two […]

The Best Time to Post YouTube Shorts (2024)

Shortform video is a relatively new feature for YouTube, so, this article is to help you understand when is the best time to post on YouTube Shorts. As a brand or influencer, it’s important to pay attention to this trend as it can bring numerous benefits to your channel. The most obvious one, which is […]

What Are YouTube Shorts & How To Make Them (with 3 brand examples)

YouTube Shorts is the latest addition to the YouTube family, taking the platform by storm. It’s a short-form video feature that lets creators share short, engaging videos with their followers. It’s inspired by the recent boom in the popularity of TikTok and short videos in general. Brands and influencers are eager to jump on this […]

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8 Recommended Security Measures For Businesses on Social Media

For people running their businesses on social media, security measures are rarely the priority. They are often lulled into a false sense of security, thinking the default measures of social media platforms are enough to shield their businesses. Thanks to this complacency, businesses are attacked almost 95 times a month on social media. The pitfalls […]

AI in Social Media: How to Use AI to Supercharge Your Social Media Marketing

It’s been many years since we have used digital assistants like Siri, Alexa, and Google, to help do household chores. For many people, these Artificial Intelligence (AI) powered machines have become an important part of their daily life. However, not everyone knows that AI in social media helps gain a competitive edge when creating marketing […]

How To Use Metaverse Marketing in Social Media (with Examples)

We’ve all heard the term Metaverse, but what is it exactly? and how can your business leverage metaverse marketing in social media? Read on to find out. Metaverse is a virtual universe that tech experts believe to be the future of the Internet. It’s a conceptual virtual world that allows people to work, play, shop, […]

How to Schedule TikTok Posts on Desktop & Mobile

Want to learn how to schedule TikTok posts on desktop and mobile? You’ve come to the right place. So, how exactly do you go about scheduling TikTok posts? Though TikTok has a built-in scheduling feature, it has its limitations. A few third-party tools (Hopper HQ being one of them) can help you schedule your TikTok […]

instagram influencer marketing

A Simple Guide To Instagram Influencer Marketing in 2024

Here’s all you need to know about the current state of Instagram influencer marketing, how much campaigns cost, and how to go about running one… Now an almost $2 billion industry, Instagram influencer marketing has taken the social media world by storm. In recent years, Instagram users around the globe have begun making a living […]

Why Are My Instagram Story Views So Low & How Can I Increase Them?

Have you recently noticed a drop in your Instagram Story views? You’re not alone… Instagram Stories are full of amazing features that drive engagement and offer a direct line of communication with stories reactions and DM replies, they’re also a great way to show off your brand personality and leave a lasting impression. The downside? […]