The Social Media Marketing Glossary

Whether you’re newly learning about social media marketing, or are a pro in the field, you’re bound to run into some jargon that you don’t quite understand, especially with constant updates and changes in the industry. We have compiled an exhaustive list of terms, phrases and jargon that revolve around social media marketing. This glossary […]

The 2019 Instagram Rich List — Who Earns The Most From Sponsored Posts?

The Instagram Rich List is back for the third year running… With Instagram continuing to grow, 2019 has seen the highest amount of money for paid Instagram posts to date. In a recent statistic from Facebook, 83% of Instagram users say they discover new products and services on Instagram, so it’s no wonder the influencer and […]

Top Travel Hashtags To Grow Your Instagram Account

Instagram and travel go hand in hand these days, with influencers and travel bloggers sharing their exotic lifestyle and holiday tips on the platform. But with so much travel photography on Instagram, it’s getting harder than ever to stand out. Using the right hashtags will help your travel posts stand out and get more likes. […]

Hopper HQ Agency Partner Programme

Business — much like life — is better when we build meaningful relationships… Introducing the Hopper HQ Agency Partner Programme, born out of a desire to support, work with, and learn from other businesses in the industry. We work with all kinds of digital agencies, and have found that despite social media being an important service, […]

instagram influencer marketing

A Simple Guide To Instagram Influencer Marketing in 2021

Here’s all you need to know about the current state of Instagram influencer marketing, how much campaigns cost, and how to go about running one… Now an almost $2 billion industry, Instagram influencer marketing has taken the social media world by storm. In recent years, Instagram users the globe over have begun making a living […]

How To Schedule Facebook Posts

With Facebook being a vital tool for any business marketing strategy, it’s important that social media managers keep their Facebook Business page up to date with good, frequent content. For those managing multiple channels and even accounts, this can be a hefty, time-consuming task. The solution is therefore to plan and schedule Facebook posts in […]

Instagram Rich List

The 2018 Instagram Rich List – Who Earns The Most From Social Media?

In recent years, Instagram has become a full-time career for many, with influencers and celebrities earning huge pay cheques from paid posts and partner marketing campaigns. But just how much are some of the top Instagram stars making from these posts? For the second year running, we have produced the official Instagram Rich List! Based […]

hashtags

The All-In-One Guide To Instagram Hashtags

Hashtag your way to a bigger following with this simple guide to Instagram Hashtags! Whether you’re just starting out with Instagram marketing, or you’re looking to fine-tune your strategy with Instagram hashtags, this resource will help you each step of the way… Contents: The Basics #️⃣ How To Choose Instagram Hashtags 🤔 Hopper HQ’s Hashtag Top […]

Social Media Holiday Calendar 2021

Whether you’re a brand, influencer, small-business owner or creator, social media marketing is fundamental to increase brand awareness and reach your target audience. Our top tip at Hopper HQ is to plan social media marketing campaigns around trending social media holidays! Not only will your posts reach more people because the hashtags are trending, but […]

Instagram Insights: What Do They Mean?

Everyone’s favourite social media app Instagram has gone through many a change over the last few years. Algorithm improvements, feed changes and more updates have changed the way content is received and interacted with. One of the major introductions to Instagram has been ‘Insights’, allowing users to view analytics measuring the performance of their content, […]